-Primary: Deep Blue – conveys professionalism, trust, and technological sophistication. -Secondary: White – adds clarity, balance, and a clean aesthetic. -Secondary: Orange – brings energy, innovation, and visual emphasis.
#FF6B35
Energy and innovation
#FFFFFF
Clean and modern
#0A1E3D
Technology and trust
Parker
For standard use on light backgrounds
Parker
For light or complex backgrounds
For small sizes or printing
Leave a minimum margin around the logo equal to 0.25 times its height.
Do not stretch, compress, or alter the logo's proportions.
Do not use unauthorized color schemes or display the logo against a background that clashes with its colors.
Parker
For interfaces and body text
Heading Recommendations: Weight 700-900, Line Height 1.02, Slightly Tight Kerning.
Use medium weight for light/small fonts to enhance readability.
Body Text: Weight 400-500, Line Height 1.6, Normal Kerning.